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Why is Sustainability Important to Brightcore?

Updated: Sep 18, 2020

Brightcore Energy was founded with sustainability in mind – sustainability of our clients, of natural resources, of humans everywhere. Yes, ‘sustainability’ is a buzzword that has been trending for more than three decades, yet its relevance is only growing. Consumers are voting for sustainability with their dollars and demanding environmental action. Investors are following the same course of action. Political leaders are prioritizing climate action as they see the lives and livelihoods of people in their jurisdictions threatened by a changing planet. Brightcore is committed to making our mark on the clean energy global movement.

healthy office interiors may be an aspect of a company's sustainability plan
A sustainability plan may not only be good for your bottom line - it can also be beautiful

First, some history: where does the word ‘sustainability’ come from anyway? For about a decade, sustainability managers, directors of sustainability, and chief sustainability officers have popped up across the corporate, not-for-profit, and public sectors. The phrase ‘sustainable development’ was first used during the United Nations’ 1987 Brudlandt Commission and has since been shortened to that ‘sustainability’ buzzword. The UN’s latest nod to sustainable development is the creation of Sustainable Development Goals, now used by many to guide smart business practices on environmental factors (and often alongside social and governance factors, too).

At Brightcore, we acknowledge that sustainability engagement is growing across all sectors and extend our hands (or elbows, these days) in partnership to you – whether or not you have sustainability staff or even a plan. We want to help you create meaningful action toward this sustainable energy future while providing you with financial, aesthetic, and health benefits. Our clean energy solutions are tailored to fit the unique sustainability objectives of our clients.

A typical sustainability plan addresses energy, water, waste, health, and more. It is usually centered around the critical issues of a company (such as energy used for manufacturing and renewable materials in the case of Allbirds’ products, for example), geography, or other priority factors important to that entity. Clean energy initiatives can be the best way to reduce greenhouse gas emissions and expenses and often why companies go for those first. They also have a significant amount of notable co-benefits including increased resiliency, better air quality, and less maintenance. The beauty of energy use is that it doesn’t act in a vacuum – it affects and is affected by other disciplines in a sustainability plan. If you pull the energy thread, you’re likely to find it improving the fabric of many other sustainability initiatives.

The benefits of sustainability goal planning are plentiful. Even simply having energy initiatives put you on the path towards realizing many of those benefits.

Energy initiatives for your business largely contribute to any sustainability goals or plan you might have and have most of the same benefits.
The benefits of energy initiatives and sustainability planning overlap